Turks & Caicos

Challenge

Experience Turks & Caicos, a division of the Ministry of Tourism, needed help to redesign their website—and potentially their brand identity—to better attract and engage prospective visitors.

Approach

Created a "quick" visual identity and explored how would that identity look on a website. I aimed to attract a younger audience with a website that balanced nostalgic charm and modern usability—informative, yet memorable. I really enjoyed designing retro-inspired stamps, stickers, and matchbooks, and blending them with a fluid, contemporary layout. Out of the three directions pitched by Haus, mine was one of them—and together, they helped us win the project.
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Related work

Map Design, UI, Illustration

Wheel Of Time